The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Google Demo Slam
Agency: Google / NY
Client: Google Creative Lab Category: Websites & Microsites / Self-Promotion
Most Awesomest Thing Ever
Agency: Big Spaceship / Brooklyn
Client: Big Spaceship Category: Websites & Microsites / Self-Promotion
Projeqt
Agency: TBWA Worldwide / New York
Client: Projeqt Category: Websites & Microsites / Self-Promotion
Twitter Knitter
Agency: RKCR/Y&R / London
Client: Saint@RKCR/Y&R & RKCR/Y&R Category: Websites & Microsites / Self-Promotion
Don\'t tell Ashton
Agency: Berghs School of Communication / Stockholm
Client: Berghs School of Communication Category: Websites & Microsites / Self-Promotion
Grip Limited Website
Agency: Grip Limited / Toronto
Category: Websites & Microsites / Self-Promotion
Fantasy Cheaters League
Agency: Host / Surry Hills
Client: Host Category: Websites & Microsites / Self-Promotion
AlephTweets
Agency: LDC / São Paulo
Client: Paulo Coelho Category: Websites & Microsites / Self-Promotion
Naknek
Agency: Pereira & O'Dell / San Francisco
Client: Pereira & O'Dell Category: Websites & Microsites / Self-Promotion
Award:
2011 Interactive Gold Pencil
Agency:
Google / NY
Client:
Google Creative Lab
Title:
Google Demo Slam
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11023N
Award:
2011 Interactive Silver Pencil
Agency:
Big Spaceship / Brooklyn
Client:
Big Spaceship
Title:
Most Awesomest Thing Ever
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11024N
Award:
2011 Interactive Silver Pencil
Agency:
TBWA Worldwide / New York
Client:
Projeqt
Title:
Projeqt
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11025N
Award:
2011 Interactive Bronze Pencil
Agency:
RKCR/Y&R / London
Client:
Saint@RKCR/Y&R & RKCR/Y&R
Title:
Twitter Knitter
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11026N
Award:
2011 Interactive Merit Award
Agency:
Albion / london
Client:
Albion
Title:
Slapometer
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11128N
Award:
2011 Interactive Merit Award
Agency:
Berghs School of Communication / Stockholm
Client:
Berghs School of Communication
Title:
Don\'t tell Ashton
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11129N
Award:
2011 Interactive Merit Award
Agency:
Grip Limited / Toronto
Client:
N/A
Title:
Grip Limited Website
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11130N
Award:
2011 Interactive Merit Award
Agency:
Host / Surry Hills
Client:
Host
Title:
Fantasy Cheaters League
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11131N
Award:
2011 Interactive Merit Award
Agency:
LDC / São Paulo
Client:
Paulo Coelho
Title:
AlephTweets
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11132N
Award:
2011 Interactive Merit Award
Agency:
Pereira & O'Dell / San Francisco
Client:
Pereira & O'Dell
Title:
Naknek
Category:
Websites & Microsites / Self-Promotion
Annual ID:
11133N